Paid Ads Specialist

We are looking for a social media specialist who fits into our company culture. This individual will must work well with others, be committed, and have a strong drive to achieve to exceed customer expectations. You must be able to work individually on projects as well as work well with a team.

Responsibilities Include:
  • Manage clients’ social media sites (Facebook, Instagram, Twitter, LinkedIn, Google+, YouTube, Pinterest, etc.)
  • Develop and execute social media content and posting on a schedule on all social media accounts
  • Write, design, and post original, high-quality content on social media sites for clients
  • Work with clients to create custom social media campaigns
  • Communicate with customers’ clients via social media (answer questions, comment on posts, etc)
  • Help clients improve social engagement, growth and lead opportunities.
  • Track KPIs & benchmarks to communicate analytics to clients
  • Work with other departments (Development & Design, Project Management, SEO, and Online Marketing Coordinators to develop an integrated marketing strategy for clients when needed).
  • Manage client social advertising (content, budget, reporting, etc.)
  • Manage clients' reputation by facilitation, monitoring and responding to online reviews and posts.
Desired Skills & Experience
  • Heavy use of social media (at least 2 years experience managing social media for multiple clients)
  • Interest and knowledge in online marketing strategies
  • Bright, quick, and capable to adjust with digital landscape
  • Excellent communication skills, both verbal and written
  • Ability to balance, multi-task and prioritize requests and still meet deadlines.
  • Understanding of Microsoft Office: Word, Excel, PowerPoint, Outlook, etc.
  • Understanding of Google Business Apps: Gmail, Drive, Presentation, etc
  • Knowledge of basic design principals and copyright laws
  • Knowledge of Adobe Suite is a plus (Adobe Illustrator, Photoshop, etc.) or similar software
  • The individual must be goal oriented, value team collaboration, be comfortable working alone, passionate about learning new things, driven to exceed customer expectations and provide an insightful point of view on various topics.
  • Any knowledge of the following would be helpful:
    • Search Engine Optimization
    • Search Engine Management
    • Customer Behavior Principals

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